Be Fresh
Company History

First Freshness Burger store opened in 1992.

Company experienced explosive growth and currently has more than 250 stores. First Freshness Burger store outside of Japan opened in Korea in early 2000.

In January 2007, FB Food Systems (HK) Co Ltd obtained the master Franchise Rights for Freshness Burger for Hong Kong and Greater China.





FB Food Systems (Hong Kong) Co., Ltd

Backed by an experienced operation team from Freshness Co Ltd Japan, the concept store can leverage the synergy of Japanese expertise as well as industry knowledge from a dynamic and experienced marketing and administrative team from Hong Kong.




Our Business

  • FRESHNESS BURGER is the Japanese famous hamburger brand
  • Since 1992, we already developed 250 shops
  • After landing South Korea, in June, 2007 in Hong Kong Ocean Terminal Start Flagship Shop